Imagine finding a phone that belongs to somebody else: The campaign offers a voyeuristic look at the lives of three twentysomethings through their Nokia 7610s. The campaign represents a unique approach to storytelling fusing scripted content with real time audience interaction via a 24/7 live feed of mobile media direct from the characters' phones.

Designed to re-engage youth, the campaign used media that reflects their consumption habits. Beyond TV, print, outdoor and radio the storylines lived on somebodyelsesphone.com, supported by Facebook pages, influencer outreach, mobile content, interactive partnerships, a widget, banners and events with credible partners like the Parisian boutique Colette.

• Lead digital producer: Working with one junior producer and two production assistants
• Full production management of the microsite with B-Reel
• Content management of the main script and the interactive elements
• Translation and localization management
• Organization of moderation services for the interactive elements
• Production management of the widget, .mobi site, online banners, and direct marketing
• Client services together with the account management

• FWA Website of the Day

We developed posters, press ads, TV ads and banners, all celebrating the diversity of music; demonstrating different styles and different genres.

We were driving people to the Music Almighty website where you can upload a picture of your face and choose a headphone to wear. Play around with and customise the headphones and your facial features. Then choose a song and rock out! You can choose between five genres to lip-sync to or record your very own lyrics over the phone. Then put your avatar on your social network or send it to a friend.

If this isn't enough for you, why not make your very own headphone design. Enter it into the gallery and have the public and some high profile judges from the music industry vote on it. The winner will even get their headphone design made.

Music Almighty

• Digital producer
• Production management of the main microsite with Firstborn
• Production management of the 3D avatar module with Oddcast
• Banner and holding page production
• Liaison with 3D artists and studios, music producers and agents, freelance Flash developers
• Client services together with the account management

• FWA Website of the Month

Microsite along with 6 content films to celebrate the new Arsenal away kit launch – a kit commemorating the year Arsenal won away against Liverpool on the last day of the season in 1989. Not only a great footballing moment, but a classic sporting moment, of which the films capture some of the drama.

Become Legends

• Digital producer
• Production management of the main microsite with B-Reel
• Banner and holding page production

Project management of various Sky-owned sites, mainly B2B. The main project was Sky's Bigger Picture initiative.

• Project Manager
• Production management of inhouse design and development teams
• Wireframing
• Client liaison

The Museum of Low Resolution (MoLR) takes the user on a virtual tour of the history of technology and the concept of Blu-ray disc.

MoLR

• Substitute Producer
• Production management of inhouse design and development teams
• Localization management
• Client liaison

Cornelsen is one of the leading publishing houses for educational media in Germany with about 300 million Euro of annual sales. The Berlin based company offers about 15.000 items for more than 40 school subjects, and hosts a multitude of Web sites and services.

• Technical consulting
• Backend development

Technical and strategical consulting for the launch of the social recommendation platform Yumondo. The job included the work on the navigation panel, which amongst other features has been reviewed by the Read/WriteWeb blog.

• Consulting